Same ad, different effect
Together with WPP Media, we researched for Mediahuis NRC what the setting does to an ad. In news media, the same ad is remembered better than on social media.
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Insights, milestones, and team news.
Together with WPP Media, we researched for Mediahuis NRC what the setting does to an ad. In news media, the same ad is remembered better than on social media.
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43% of Dutch people do not think Hyves keeps user data to itself. That is what our survey among 510 Dutch adults shows.
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On 1 October we held our annual client event at The Park Playground in Amsterdam, with virtual reality and dinner afterwards.
On 1 October it was time for our annual client event. This time we all gathered at The Park Playground in Amsterdam for an afternoon of virtual reality.
After the first drinks and catch-ups the VR headsets went on, for many of us for the first time. Everyone threw themselves into it, which made for some great moments: ducking away, crawling across the floor and, above all, laughing out loud. A striking experience for whoever was wearing the headset, and every bit as entertaining to watch from the sidelines.
At the end of the afternoon we sat down at Brasserie George for a three-course dinner and rounded off the day together.
We love that we get to do this every year with such an engaged group of clients. Thank you for coming, and for the good company. On to the next one!
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